Research, study and market analysis
Research, study and market analysis aimed at the creation, discovery and design of new products and collections. In this first and crucial phase, Davifil carries out an important research work, trying to acquire all relevant information on the target markets. It conducts trend or consumer behaviour analyses, market studies, in-depth evaluations of suppliers and competitors, SWOT (Strengths, Weaknesses, Opportunities, Threats) analyses and identifies the market niches most relevant to the company.
The aim is to identify opportunities, growth sectors and possible gaps in the market that the company could fill with its products. For each season, Davifil designs its own collections, customising existing products or developing new solutions unique to customers' needs.